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28416586
Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth
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Item #:
28416586
IMP 24
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What Stands Out
Frugal Thinking
Encourages innovative solutions using minimal resources. This approach helps businesses reduce costs while maximizing impact, appealing to startups and entrepreneurs aiming for cost-effective growth.
Flexibility Focus
Emphasizes adaptability in business processes and strategies. This flexibility allows companies to pivot quickly, addressing market changes, thereby enhancing competitiveness in a dynamic environment.
Breakthrough Growth
Provides actionable strategies to drive significant progress. The book’s practical insights empower leaders to achieve rapid growth, making it essential for businesses looking to scale successfully.
Product Details
- Jugaad Innovation is the most comprehensive book yet to appear on the subject of frugal innovation. ―The EconomistA frugal and flexible approach to innovation for the 21st centuryInnovation is a key directive at companies worldwide. But in these tough times, we can't rely on the old formula that has sustained innovation efforts for decades―expensive R&D projects and highly-structured innovation processes. Jugaad Innovation argues the West must look to places like India, Brazil, and China for a new approach to frugal and flexible innovation. The authors show how in these emerging markets, jugaad (a Hindi word meaning an improvised solution born from ingenuity and cleverness) is leading to dramatic growth and how Western companies can adopt jugaad innovation to succeed in our hypercompetitive world.Outlines the six principles of jugaad innovation: Seek opportunity in adversity, do more with less, think and act flexibly, keep it simple, include the margin, and follow your heartFeatures twenty case studies on large corporations from around the world―Google, Facebook, 3M, Apple, Best Buy, GE, IBM, Nokia, Procter & Gamble, PepsiCo, Tata Group, and more―that are actively practicing jugaad innovationThe authors blog regularly at Harvard Business Review; their work has been profiled in BusinessWeek, MIT Sloan Management Review, The Financial Times, The Economist, and moreFilled with previously untold and engaging stories of resourceful jugaad innovators and entrepreneurs in emerging markets and the United StatesThis groundbreaking book shows leaders everywhere why the time is right for jugaad to emerge as a powerful business tool in the West―and how to bring jugaad practices to their organizations.
| Publisher | Jossey-Bass |
| Publication date | April 10, 2012 |
| Edition | 1st |
| Language | English |
| Print length | 288 pages |
| ISBN-10 | 9781118249741 |
| ISBN-13 | 978-1118249741 |
| Item Weight | 1.04 pounds (470 grams) |
| Dimensions | 6.3 x 1.2 x 9.2 inches (16 x 3 x 23.4 cm) |
Who Should Buy?
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Entrepreneurs
This book offers practical strategies for resource-constrained startups to innovate and grow effectively.
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Business Leaders
Ideal for leaders looking to instill a culture of innovation and creative problem-solving in their organizations.
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Students
A great resource for students studying business and innovation, providing insights into frugal innovation practices.
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Traditional Managers
Not suitable for those who prefer conventional methods and resist flexible, low-cost innovation approaches.
Product Description
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Organizational Change Editorial Review
**** "Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth" has garnered a warm reception among readers, particularly those in leadership and entrepreneurial roles. The book stands out in a saturated market for its refreshing approach to innovation, diverging from recycled concepts commonly found in other literature. Readers have lauded its practical insights that are not only relevant for startups but also for larger organizations seeking to foster an innovative culture amidst rigidity and bureaucracy. The authors, Professor Jaideep Prabhu and Navi Radjou, also advocate for the democratization of innovation, suggesting that a myriad of people—regardless of their socio-economic background—can contribute significantly to breakthrough developments. This critical perspective is deemed timely, especially as the world moves toward a more collaborative and resource-abundant environment. Many reviewers appreciate the emphasis on psychological and human capital, along with the cultivation of a growth mindset. The book encourages leaders to engage with their teams in a way that promotes improvisation and flexibility—key tenets that can combat the detrimental effects of over-management and risk aversion in established organizations. While some readers note that the book is heavily focused on successful case studies with limited discussion of failures, others find it serves as an effective toolkit for principles and networking opportunities related to the Jugaad model. Ultimately, "Jugaad Innovation" is praised for its clarity and inspirational value, making it an indispensable read for entrepreneurs, innovators, and business leaders aiming to harness creativity effectively in their organizations. **
Customer Reviews & Ratings
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Pros
- Fresh and authentic insights on innovation
- Practical applications for both startups and large organizations
- Emphasizes the importance of flexibility and improvisation
- Advocates for the democratization of innovation
- Inspiring and motivational for entrepreneurs and business leaders
Cons
- Heavy focus on successful case studies, with few examples of failure
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