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84262441
The Consumer Society: Myths and Structures (Published in association with Theory, Culture & Society) First Edition
Item #:
84262441
IMP 44
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Baudrillard′s classic text was one of the first to focus on the process and meaning of consumption in contemporary culture.
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What Stands Out
Cultural Insights
This book provides deep cultural insights into consumer behavior, exploring the myths and structures that shape societal values, making it essential reading for students and scholars of sociology and cultural studies.
Interdisciplinary Approach
Combining various academic perspectives, the text challenges conventional views on consumerism, appealing to a diverse audience interested in sociology, economics, and anthropology, enhancing comprehensive understanding of societal consumption patterns.
Critical Analysis
It offers rigorous critiques of consumer society, shedding light on the socio-political implications of consumption, thus providing valuable perspectives for policymakers, activists, and anyone concerned with contemporary social issues.
Product Details
| Item Weight | 1.5 lbs (680 grams) |
Who Should Buy?
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Social Scientists
Ideal for sociologists analyzing consumer behavior and cultural implications within modern societies.
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Cultural Studies Scholars
Useful for those studying societal myths and structures influencing consumerism's impact on culture.
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Marketing Professionals
Offers insights into consumer psychology essential for developing effective marketing strategies.
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Casual Readers
May be too complex for those seeking light reading material on consumerism.
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Business Executives
Focuses more on theory than practical business applications, possibly less relevant for executives.
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Undergraduate Students
Content may be too advanced or dense for those just beginning studies in sociology or culture.
Product Description
The Consumer Society: Myths and Structures (Published in association with Theory, Culture & Society) First Edition
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Customer Questions & Answers
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Question:
What is the primary theme of 'The Consumer Society'?
Answer: The primary theme focuses on the meanings and processes of consumption in contemporary culture. -
Question:
Is this book suitable for current debates on consumption?
Answer: Yes, it makes a vital contribution to ongoing discussions about consumption. -
Question:
Does this edition include any new content?
Answer: Yes, it features a new introductory essay.
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IMP 44
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Features & Benefits
- Explores the intricacies of consumption in today's culture.
- Includes discussions on mass media culture and leisure.
- Addresses the concept of anomie in affluent societies.
- Features a significant chapter on the body and its cultural implications.
- Originally published in 1970, it remains relevant to current debates.
- Includes a new introductory essay in this English translation.
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